Monday, September 30, 2019

Project Management Essay

Moving forward to begin the process of managing the trade show project for LRH Products, it is important that all aspects of the process are performed correctly and efficiently. After studying the Project Management Body of Knowledge (PMBOK) and the nine knowledge areas, I have ascertained that the following three areas are of utmost importance to the success of this project: Project Time Management, Project Human Resource Management, and Project Communications Management. Project Time Management, which contains the sub-areas of Activity Definition, Activity Sequencing, and Activity Duration Estimating is a very important part of planning for the trade show. Activity Definition is perhaps the most crucial aspect of this area. If this step is not thoroughly researched and all scenarios accounted for, it can impact the rest of the planning activities. It is essential to remember that training is one activity which must be properly time managed and added to the schedule, as well. Even one forgotten item can put the entire project behind schedule. Unfortunately, if time is not managed properly, there can be no extensions to the trade show date. Activity Sequencing is a bit less important although it must also be given careful consideration. Oftentimes, the performance of one activity hinges on the completion of another so little regard to this area could also impact the time to achieve all required activities. Activity Duration Estimating can be one of the trickiest parts of the planning process, especially for a new manager who has no first-hand experience dealing with the assigned personnel and little or no knowledge of resource availability. Oftentimes, managers will respond to questions regarding time in an optimistic manner, believing that this is what their superiors want to hear. It does no good to anyone involved to seriously underestimate the amount of time required and can add undue stress to those assigned tasks with no hope of completing them according to schedule as well as detrimentally affecting motivation and commitment. It is vital to always allow enough time to accomplish all that needs to be done – as well as accounting for changes which may hamper progress. Of course, as uncertainty declines, the time estimate becomes ever more accurate (Billows, 2006). Project Human Resource Management entails Organizational Planning, Staff Acquisition, and Team Development. This is important in that one person cannot perform all tasks and requires the help of a team. According to Trade Show Advisor (2008), â€Å"†¦the effectiveness of your exhibit team can make or break your success at any given show†. Deciding on who is best equipped to handle each activity is vital, although when large amounts of personnel are needed (depending on the size of the trade show) it may be necessary to train staff members who might not have prior experience. Particularly for a new manager, it is best to assign tasks based on areas of strength; for instance, it is known that Pat enjoys updating the collateral. This is a perfect assignment for Pat, then, and the effective manager will base goal times on completion around this employee’s schedule vacation in order to ensure it is performed effectively. Dealing with Terry, who can make travel arrangements but often makes mistakes in setting them up, means additional time considerations to perform follow-up on Terry’s work to check for accuracy. Staff Acquisition is another area of consideration. Due to the limited amount of time each assigned employee is available to devote to the project and keeping in mind that unexpected circumstances, such as illness or personal emergencies may occur, it is always wise to have a selection of personnel from which to select as back-up. Ensuring that all staff members are on the same page and communicating frequently will aid in Team Development. Everyone involved must realize that this project is a team effort and commit to doing whatever is necessary to accomplish goals. As well, it is critical to encourage honest and open communication so that there are no surprises as the project nears its end. Staff members must know that it is all right to admit they are not going to make a deadline, in order for the project manager to come up with alternatives before it is too late to fix. Project Communications Management is by far the most important area of the project management plan. A loss of, or breakdown in, communication can have disastrous results for the entire project. If not properly managed, lost or missing communication can mean the staff attending the show are unprepared, or do not have the necessary resources. Within this broad category are the areas of Communication Planning, Information Distribution, Performance Reporting, and Administrative Closure. Communication Planning – deciding who needs to know what – is a topic best addressed carefully. It takes the ability to look at the big picture to best determine who must stay in the loop. Oftentimes, it is assumed that a minor player, such as an administrative assistant, need not be communicated with as much, or as often, as others, but this can be a fatal mistake. Remember that support staff left behind during the trade show itself are the only lifeline between clients and absent sales managers. It is also a good idea to have one staff member who is not attending the show to be fully informed of all activities in the project. Information Distribution is also a key component, especially when deciding how to communicate vital information. It is important to ensure that all team members receive communications in a timely manner and let the project manager know it has been received to avoid later problems or excuses. Similarly, Progress Reporting is an additional area in which it is vital to ensure the manager is working with the most up-to-date information and that all personnel are aware of how their progress, or lack thereof, impacts the entire project. Administrative Closure is the final step in communication of the project. This is where the manager is held accountable for the success of the trade show and the resulting sales leads which must be followed up on after its conclusion.

Sunday, September 29, 2019

Components of Police Report

There are several components of a typical police report that need to be completed when filled in. First you will need to summarize and make sure to communicate in a clear and succinct manner. Second you will need to describe the scene and the state the alleged crime in occurring in. Also who was involved in the crime, as long as when and where did the crime take place with specific details. While filling out a police report, make sure you use simple language, because it might seem strange but if you state information using big words there are going to be people who will not understand what you are saying. Make sure you include all statements from any victims or witnesses, and have to be word for word from what they said. They will need to state the statement just to verify what we have them saying is accurate and they can’t change their story when it comes time to a trial or any other time. When gathering this information make sure you obtain all information regarding to witnesses or victims, regarding address, phone numbers, drivers license numbers, etc so we are able to contact them for any reason. Police Report for Scenario First I would summarize what happened, as well as describing the scene. I will entail that it happened in the parking lot of the shopping center. While my partner and I are on surveillance at a local office supply store we received a tip that a store might have been robbed after closing. Next we received a sketch of two Asian men who might have been involved in the other robberies in the surrounding counties. After receiving the sketch the dispatcher notifies us of a lady supposedly hearing a gunshot, so we head on over. When we arrive the lady informs us that she heard a gunshot and it was supposedly an Asian man who carried the gun. With having the sketch of an Asian man with some robberies we immediately took action with the one we saw coming out of the building. While taking action the Asian female is yelling at my partner and I concerned about her husband. We order to back to her car and she doesn’t obey our orders and becomes hysterical so we are required to restrain her and that requires the man to place in handcuffs. In contrast with my summarized report I will be including the female who heard the gunshots and saw the Asian man with the gun in his back pocket. I will also have to include any witnesses who saw the gunshot take place or the ituation outside in the parking lot. I will have to make sure to get statements from all the victims, which are the male and female Asian as well as the witnesses and have them sign it. I will need to make sure all information if accurate with each person in order to proceed with the report and turn it in. Sufficient Cause Yes, my partner and I had sufficient cause to be on a stake out at the office supply, because there was a call into for a robbery during the afterhours. When a call is called in to certain police officers than they have the right to go and check out what happened there and see if they can find anything out at the sight. They can stay there for a while to make sure no one is hiding from the police, so they can have a possible chance to catch the person. Violation of Rights In my opinion we did not violate the man’s civil rights. When a police officer has a sketch of a suspect for a robbery and they see someone coming out of the building where a call was made then they have the right to pursue in finding out if he was the suspect. A police officer wouldn’t be violating your rights just by asking you to get down on the ground with your hands on your head. How would the officers know for sure who the suspect would be, even if five Asian men came out of the building? They actually wouldn’t so they would be asking all of them to get down on the ground with their hands behind their heads. The police officers were only doing their job, by using the tip with sketch from the dispatcher as well as the call from the woman who heard the call. If the man’s rights were violated then I would take action with the police officers by writing them up if this was the first time offense or suspend them for second offense. As the chief I would know that my police officers wouldn’t just go up to any Asian man and suspect them of any actions without having probable cause to think they are the suspect. Collect Damages The wife shouldn’t be able to collect any damages, because she didn’t have to get out of her car and start yelling at the police officers and become hysterical. When she started yelling at us we ordered her back to her car and she wouldn’t listen, which then enables the police to take action, because she can become a threat to us. Anyone who is imposed as a threat to a police officer, we are allowed to restrain in order to get them under control. Racial Profiling I don’t believe we engaged in any racial profiling with this man. We received a sketch regarding an Asian man who is suspected to be involved in robbing some office stores. It could be considered racial profiling if we were suspecting him as a suspect and we had a tip with a Caucasian or African American male. I just don’t see how racial profiling could be involved with the scenario since we were taking action with an Asian man and that the same race we received the sketch with. Citizen Review Board I would not support the creation of such board, since we have nothing for the citizens to review about our department. We took actions regarding the tip and sketch we received as well as the call from the lady who heard a gunshot and saw an Asian man carrying one in his back pocket. Now, if we have no control over this board then go ahead and do it, but just to let you know we have nothing to hide and we do our jobs to the books. The type of civilian review board (CRB) that I would use has complaints investigated and reported to its board members within 60 days of having received a signed complaint. Within 120 days of having received the complaint, a hearing is held (usually before three board members), a decision on the complaint is rendered, sanctions are determined, and both the complainant and respondent are informed as to the disposition of the complaint. Due to special circumstances, the entire process can be permitted to extend to 180 days. The CRB will investigate and hear all complaints that concern the use of force, including shootings; deaths in custody; harassment; abuse of authority; and improper searches or detention. The CRB has the authority to broaden its reach to decide other types of complaints as well. For discourtesy complaints (including offensive language, derogatory remarks, and slurs) and procedural complaints (when the citizen cannot understand why the officer took a particular action), it is recommended that mediation be used. Such complaints are notoriously hard to prove and have an effect of resulting in a backlog of more serious complaints. And I would actually be reaching out to the community during the entire process, since I will need heir comments or complaints. In my opinion the advantage of this system would be that we could actually learn from what the citizens have to say. Not every comment is necessarily going to be a bad comment, it could be one that will catch our attention and open our eyes. Now the disadvantage of this system is that people could take advantage of it and comment on everything possible and make us seem like we aren’t doing our jobs the right way. There are some citizens who like to make others look bad and this could happen in our situation. References http://www.ehow.com/how_4441251_write-police-report.html

Saturday, September 28, 2019

Management & Organisational Behaviour Essay Example | Topics and Well Written Essays - 1750 words - 1

Management & Organisational Behaviour - Essay Example â€Å"Coming together is a beginning. Keeping together is progress. Working together is success.†-Henry Ford This adage is especially relevant for prevailing times where the significance of collective efforts and notions like decision making by mutual consensus, strategy formulation after consideration of all possible ideas, encouragement of a free-flowing structure are practices not only being enthusiastically embraced by organizations, but also being implemented and promoted. With the advent of new concepts, organizations are recognizing that a mechanistic structure has been rendered obsolete by the dynamics of the global world and by the variability in nature, preferences and demands with time. They now realize that the most favorable organization structure to boost their productivity is an organistic structure which is defined by few regulations, and inspires working of employees as teams, their coordination with each other as well as the unbounded exchange of knowledge and thoughts between employees and the management. Generally, two forms of groups operate within an organization; members of a formal groups work together to reflect the goals of the organization, on the contrary, informal groups involve pursuit of social and other common interests of the members which are not directly linked with the task assignments of the organization. (Robbins and Coulter, 2003) A formal group development is a comprehensive phenomenon; the activities of the groups are influenced by the fluctuation in aspects as well as the change in entities of the external and internal environment. It comprises of stages of forming, storming, norming, performing, and adjourning.

Friday, September 27, 2019

Finance College Essay Example | Topics and Well Written Essays - 1500 words

Finance College - Essay Example Thus, the returns from fixed income securities remain unchanged over the period for which they are invested in. Beyond the period or before the period of investment, the rates would be prone to vary. Changes in the reserve ratio (CRR) stipulated by the Reserve/Federal Bank lead to changes in the rate of interest/ returns for the investor. A shift in the global economy and change in the CRR of the banks in the country which has a dominant role in the global economy can influence the interest rates in other countries too. An investor has a choice of investing in various assets over time. He can invest in movable assets like securities, stocks, fixed deposits and immovable assets like land, buildings etc. Each class of investment has its own risks and returns. The returns from each asset would also vary from time to time, depending on various socio-political, economic and geographical factors. The capital markets offer a wide range of investment options like shares, stocks, debentures, fixed income securities etc. While shares and stocks are high risk-high return instruments, bonds and fixed income securities are safer modes of investment. Capital markets typically tend to move in cycles or phases, called bull and bear phases . A bull market is one in which the majority of the shares move up and there is ample capital appreciation for the investor. A bear phase is one in which there is a negative trend and the prices of shares fall. There is erosion in value of the holding and the investor might not even get back his initial investment amount. The returns in a bull market have been known to be as high as 500-1000% in some cases, while the losses in a bear market have forced several investors to go bankrupt and sell whatever other assets they were holding as investments. Many a times, the economy of the country itself has had to undergo a substantial loss due to the fluctu ations in the capital markets. Fixed income securities are one of the most innovative and dynamic instruments evolved in the financial system ever since the inception of money. Based as they are on the concept of interest and time-value of money, Fixed income securities personify the essence of innovation and transformation, which have fueled the explosive growth of the financial markets over the past few centuries. http://sify.com/finance/fullstory.phpid=14201529, accessed on 27th Aug.,2008. A wise investor would have a combination of investments which give fixed and variable returns over a period of time. The risks involved in investing in stocks are offset by the returns from fixed income securities. Depending on the disposable income, age of the investor and risk-taking capacity of the investor, a financial planner would

Thursday, September 26, 2019

Paulson Statement on Regulation Essay Example | Topics and Well Written Essays - 1000 words

Paulson Statement on Regulation - Essay Example He reiterated his confidence in the strength and resiliency of the country's capital markets, and that the country would be able to work its way out of the situation. In his introduction, the Secretary remarked that the most pertinent priority of the government was to limit the actual effects of this crisis on the country's real economy. He advised that the key to keeping the country's economic state above water was to maintain liquid and stable financial markets, and that banks must put in their fair share by making credit readily available both to ordinary citizens and businesses. He added that there must be vigilant efforts introduced in order to dilute the destructive effects of the recent housing downturn on the economy. In addressing the importance of orderly financial markets, Paulson stated that the recent turmoil the capital markets have been facing were largely in part to the reduced access to short-term funding, which in turn caused widespread liquidity issues even with the biggest investment banks. As a result of these volatile conditions, Bear Sterns, the country's 5th largest investment house, found itself in bankruptcy. He justified the Federal Reserve's intervention leading to the JP Morgan buyout, stating that market stability was the primary concern of the government and the issue warranted prompt resolution. In light of the Bear Sterns fiasco, the Federal Reserve took a leap of faith by putting forth a temporary program which is meant to provide short-term liquidity to primary dealers. From a historical perspective, such bold moves by the country's central lending institution had not been propagated since the 1930's. While Paulson praised the Federal Reserve for its creativity in dealing with a potentially crippling situation, he chided that such drastic measures also have corresponding repercussions which need to be addressed. He argues that while commercials banks have traditionally had access to the Federal Reserve's liquidity facilities, these have been accompanied by strong regulation and supervision to avoid and potential pitfalls. Hence, the same measures should be enacted this time around if only for the sake of prudence. Paulson suggests that in opening the discount window temporarily to non-insured and non-depository institutions, tighter measures must be enacted in screening these institutions, which will enable them to make better informed lending decisions. In explaining the current mortgage crisis, he admits that its rapid free-fall has adversely affected both financial institutions and capital markets alike. Far from putting the blame on the inherently flawed sub-prime mortgage system, he argues that unsustainable home price appreciation in certain key areas was the primary driver behind the crisis. Also, once stability is restored to the housing sector, this will lead to a much more favorable situation for institutions involved with mortgage-backed securities. Paulson admits that with the current housing crisis, the availability of mortgage financing has been almost non-existent, due largely in part to the crippling liquidity problems that have beset lending institutions. He offers that in order for the housing and mortgage industry to get back on its feet, government-backed institutions such as Fanny Mae and Freddie Mac should be willing to

Wednesday, September 25, 2019

Cancer Alley Essay Example | Topics and Well Written Essays - 500 words

Cancer Alley - Essay Example According to Gale (2006), â€Å"in 2002 Louisiana had the second-highest death rate from cancer in the United States. Although the national average is 206 deaths per 100,000, Louisiana's rate is 237.3 deaths per 100,000† (Gale, 2006, par. 2). In another website, the CajunCrawfishPie.com, the question was evaluated and responded to by indicating that â€Å"several scientific studies have been conducted which claim that the rate of cancer in the region is actually lower than the national average. According to the Cato Institute, cancer alley is an environmental myth. Many scientists have also declared that if there are any higher rates of illnesses within cancer alley, they are likely due to the high rates of people that smoke tobacco. Local residents and environmental activists have claimed that the few scientific studies that have been conducted in the region have been faulty due to sloppy record keeping by the state† (CajunCrawfishPie.com, 2008, par. 3). With the contr asting information, there is a need to seek other researches to determine the validity of the contentions.

Tuesday, September 24, 2019

Computed Tomographic Angiography (CTA) Essay Example | Topics and Well Written Essays - 250 words

Computed Tomographic Angiography (CTA) - Essay Example Due to its enhanced, temporal and spatial resolution, it has been utilised as a less invasive technique in the diagnosis of coronary artery disease. Aneurysms rise in occurrence with age; they are more common in women and are connected to certain genetic conditions. CTA has been proposed as an alternative choice for intra – arterial digital subtraction angiography to check for aneurysms. CTA is used to characterise cerebral aneurysms for assessing the possibility of their rupture. It helps produce 3D geometries of cerebral aneurysms. Coronary lesions are risked to ruptures. CTA scanners avail for detection, quantification and characterization of coronary atherosclerotic lesions. Non invasive CTA is utilised to recognize patients with high or low risk chances of developing cardiac conditions due to the constitution of plaques. Computational fluid dynamics permits for computation of lesion particular endothelial shear tension. They also permit partial flow reserve. This adds functional details to evaluation of plaques. Cebral, J. R., Castro, M. A., Burgess, J. E., et al., 2005. Characterization of Cerebral Aneurysms for Assessing Risk of Rupture By Using Patient – Specific Computational Hemodynamics Models. American Journal of Neuroradiology, 26, pp. 2550 – 2559. Goncalves, P. A., Campos, C. A. M., Serruys, P. W. & Garcia – Garcia, H. M., 2014. Computed tomography angiography for the interventional cardiologist. European Heart Journal: Cardiovascular Imaging. doi: 10.1093/ehjci/jeu053 Maurovich – Horvat, P., Ferencik, M., Voros, S, Merkely, B. & Hoffmann, U. (2014). Comprehensive plaque assessment by coronary CT angiography. Nature Reviews Cardiology.

Monday, September 23, 2019

Thermodynamics and Heat Transfer Lab Report Example | Topics and Well Written Essays - 750 words

Thermodynamics and Heat Transfer - Lab Report Example Conclusively, the above experiment was not as successful as expected; it had a percentage error of about 22.63%. Notably, it will be upon the person doing the experiments to be keen and incentive whilst doing the experiment to ensure a more successful experiment. These errors might have been occasioned by misreading the measurements therefore giving inaccurate records; Equipments used were inefficient therefore unreliable and inadequate time was given for expansion. Some of these errors can be reduced by recording several readings of the water temperature, allowing adequate time of heating of the metal by the steam do expansion and being accurate and keen whilst reading the measurements. Thermal expansion is very vital for engineering format mostly in contraction and expansion, due to the temperature variations. Models used in these formats that have distinct coefficients of thermal expansion may not give room for contraction and expansion of units thus causing stress. This can be demonstrated during the building of bridges and buildings (Moaveni, 2011). Notably in welding, its important to use different coefficients of expansions to join two different metals. This is so because while metals are cooling down, tensile stress will be induced in one metal whilst compressive stress will be induced in the corresponding metal. Tensile stress may make the subjected metal to occasion a hot crack during welding or rather a cold crack in service, otherwise the asaid stresses may be relieved mechanically or thermally. A relevant example of this is the austenitic stainless steel/ ferrittic steel pipe butt joints that are viably used in energy-conservations mechanisms (Moaveni, 2011). Conclusively, the experiment can be noted as prospective with a minimal percentage error of 4.55%. Notably, for accurate results these errors can be reduced by various ways such as noting down multiple readings and conducting the experiment several times, thereafter

Sunday, September 22, 2019

Human and Plant Physiology Coursework Example | Topics and Well Written Essays - 1000 words

Human and Plant Physiology - Coursework Example The mesophyll tissue, which is made up of spongy cells, and palisade cells contain a huge number of chloroplasts. Chloroplasts contain chlorophyll (a green pigment) which absorbs light energy during photosynthesis. The leaf’s palisade tissue contains the greatest concentration of chloroplasts and it is in this tissue where most photosynthesis takes place (Adds, Larkcom, and Miller 2004, p3). Explain the Exchange of Oxygen and Carbon Dioxide between the Plant and Its Environment Gaseous exchange indicates the exchange of oxygen and carbon dioxide between the plant and its environment or surrounding. There are two processes of gaseous exchange, photosynthetic gas exchange and respiratory gas exchange. In photosynthetic gas exchange, carbon dioxide is taken up and oxygen given off by the plant. On the other hand, in respiratory gas exchange, the plant takes up oxygen and gives off carbon dioxide. The process that predominates at a certain time can be determined at the leaf surfac e of the assimilating plant. Respiratory carbon dioxide escapes when it is dark. Under optimal conditions for assimilation, photosynthesis is maintained by the utilization of carbon dioxide set free through respiration. This state of compensation is only evident when the process of gas exchange is shut off. It is important to note that gas exchange between the plant cells and its surroundings or the environment takes place by mass flow and diffusion (Larcher 2003, p91). Explain the Uptake of Water and Minerals by the Plant After the diffusion of mineral-rich soil water into the roots, the water reaches the vascular cylinder of the root through two ways, (a) by diffusing through the cell wall, and (b) by moving through the cytoplasm. Water enters the cytoplasm through the diffusion across the plasma membrane of the cell in the root’s cortex or epidermis. Dissolved mineral cannot diffuse because the membranes are impermeable to ions (Evers, Starr, and Starr 2010, p418). Mineral ions enter the cytoplasm through the active transport process in the plasma membranes. In the cytoplasm, ions and water diffuse from one cell to the cell through plasmodesmata until they enter the vascular cylinder. After water and ions enter the vascular cylinder, they are distributed to the other parts of the plant by the xylem. The plant’s cell wall is rigid but permeable to ions and water. Soil water can enter vascular cylinder by direct diffusion through the cell walls. The parenchyma cells in the root cortex are tightly packed, and they create a continuous pathway that permits the diffusion of mineral ions and water into the vascular cylinder from the epidermis. It is important to note that soil water diffusing into through the cell wall enters the vascular cylinder through the endodermal cell cytoplasm (Evers, Starr, and Starr 2010, p419). Analyse the Benefits of Exercise and the Problems Associated With Obesity There are numerous health benefits of exercise. Exercise can minimize major illnesses such as stroke, diabetes, cancer, and heart disease by up to 50 percent. Exercise can lower up to 30 percent the risk of early death in an individual. Research indicates that physical activity or exercise can boost mood, energy, sleep quality, and self-esteem. Physical activity has been shown to reduce the risk of depression, Alzheimer’s disease, dementia, and stress. People who do exercise regularly

Saturday, September 21, 2019

Make Way Movie Brats Essay Example for Free

Make Way Movie Brats Essay In the late 1960s to late 1970s, as the veteran directors retired, a new generation gradually took their place. Associated with â€Å"New Hollywood,† these young and diverse directors, often in their late twenties and early thirties, were considered â€Å"movie brats. † These new directors Some of the more famous were Francis Ford Coppola, Stephen Spielberg, and George Lucas; all of whom had an intense awareness of film history, worked with quotations and remakes, and created extremely successful films. With an influx of new directors, it seemed fit that they would take over the industry entirely. However, director Robert Altman, born around twenty years earlier and being significantly older than his â€Å"movie brats† successors, Altman remained essential to the industry. Post mid-1970s, it was less commonplace for efforts to be put toward maintaining Hollywood art cinema. The new directors were focusing on box-office revenue and the production of both action-oriented and youth-oriented, blockbuster films with radiant special effects. Two films that demonstrated such qualities were Steven Spielberg’s Jaws and George Lucas’s Star Wars. Altman persisted for efforts to be continued. He, as well as other older directors like Paul Mazusky and Woody Allen, ventured into the American art cinema. Altman had to work at a rapid pace during the 1970s as he completed more than a dozen films. He also had to compete with the younger generation of Hollywood that was producing huge blockbuster hits. Though rather than trying to create an action flick, Altman stayed true to his roots and produced films primarily based on the character’s emotions rather than plot. Two specific movies in which Altman emphasized shifts from objective reality and subjectivity of the character are Images and 3 Women. In 1970, Altman directed M*A*S*H*; a film praised for its uses of humor with a topic as heavy as the Korean War and for becoming one of the highest grossing films of the year. However, Altman’s films did not always prove to do exceedingly well at the box-office. McCabe and Mrs. Miller and The Long Goodbye created a few years later were generally well received and proved to be moderate earners. His films That Cold Day in the Park, Brewster McCloud, and Thieves Like Us evidently all became box-office disappointments, even though the three generally received good reviews from critics. Although Altman’s movies are not always top box-office earners, they are still habitually the subject of a lot of critical attention. Such is evident with his film Images where the movie didn’t garner a lot of praise for Altman, even though the film might have been considered a peak for other directors. It was released between the films â€Å"McCabe† and â€Å"The Long† and as mentioned previously, they were moderately successful. They received more acclaim and attention resulting in less appreciation of Images upon its release on-screen and it’s availability in today’s time. For this reason, the film can be compared to Francis Coppola’s The Conversation. Although a great movie, it was only considered to be a minor significance to Coppola’s career coming between the crowd pleasers and box-office smash hits The Godfather and The Godfather 2. Images was shot in the wet autumn months of 1971 in Ireland. It premiered at the Cannes Film Festival the following May. It was there that Susannah York won the award for best actress. York credited her role as Cathryn in the film as the role she is most proud of. Although taking home an award, Cannes audiences were primarily confused. Images isn’t the type of film an audience would feel sympathetic towards. It’s somewhat complicated to follow and comes off as cold. However, it’s not as nearly as hard to comprehend as the first reviewers of the movie suggested. As film critic Roger Ebert states, â€Å"[The film] is a technical success but not quite an emotional one. † Because Altman was a hot ticket item in 1971 with M*A*S*H*; Columbia Pictures took the distribution rights of the film and entered it in the New York Film Festival. Unfortunately for Images, neither Vincent Canby nor Roger Greenspan (two dominant film critics for the New York Times) took up the movie to review. It was then left to Howard Thomson, a journalist and film critic for the New York Times nicknamed â€Å"mishmash† for writing brief reviews for films. Thomson made no exception for Images, leaving it only with an imperceptive review. The film never went on to have a traditional commercial release in America. Essentially the film is about a children’s author and housewife Cathryn (Susannah York) who receives several phone calls on a gloomy night in her London home. The voice on the other end is a female stating that Cathryn’s husband Hugh (Rene Auberjonois) is having an affair with another woman. Hugh comes home seeing his wife in grief and tries to comfort her. He vanishes and another man is shown acting as if he was her husband. Frightened at the sight, she screams and backs way, later seeing the figure change back into the â€Å"image† of her husband. Hugh feels that her angst is a result of stress and her budding pregnancy. He takes her to vacation at an isolated cottage in an attempt to relieve some stress. As she stays there, Cathryn dives farther into foreboding delusions as the stranger reappears. It becomes difficult for her to distinguish what is happening in reality and what’s just going on her head. Images shows a lot of subjectivity through its characters because of the extreme personas of the characters and the situations they are placed in. Cathryn begins hearing sounds and hallucinates constantly. She feels guilt sexually after envisioning encounters with two men that are not her husband. One is a sinister Frenchman who asked to be shot by Cathryn to exorcise his ghost. After he apparently falls dead, it is shown that her husband’s expensive camera is all that was really shot. The other man is more realistic, portraying a neighbor who’s infatuated with her and believes Cathryn has rape fantasies and needs strong care. She bares an attraction to him but also feels guilt. She eventually stabs the neighbor with a kitchen knife eventually â€Å"killing† him. The husband Hugh is relatively the only normal character of the film. He never completely comprehends the extent of his wife’s mental horror. Truly having his wife’s best interests in mind and acting as an ideal husband, Hugh thought relocating her to a more isolated place would relieve her of woes. He’s a typical simple American who is addicted to dumb jokes. What Cathryn actually feels about him is only pointed at towards the last 20 minutes of the film where she tries killing off a ghost she incorrectly sees as her other self. Altman’s introduction of his characters and plot comes off as him trying his hand at feminist tax. For one thing, there’s barely any scenes that don’t revolve around the main protagonist Cathryn. Her character isn’t compelling which somewhat dooms the film from the beginning. The male characters come across as jerks. Altman’s goal seemed to make a point about the way movies objectify women, turning them into the â€Å"images,† the film’s title indicates, for the consumption of male viewers. After all, Cathryn is only a little more than something for the men in the film to enjoy. Cameras figure plainly in the film’s mise-en-scene. Her pointing and shooting a gun (a symbol of male power) is yet another example of Altman’s use of gender associations. Although Altman’s point is clear, it seems like he went about delivering the message in a cliched way. In terms of objective reality, every image revealed rovides a lot of suspense and anticipation of what effect Altman will provide next. However it is somewhat difficult to find the reality as it is one of Altman’s most abstract films. It is full of so much symbolism and images that it reflects the work of Bergman and Kubrik. These â€Å"images† consist of shimmering water and tinkling ornaments. They are astonishing beautiful â€Å"images† cut often by shocks of Cathryn’s sensibilities. One daunting scene that does not occur in her head is when she is writing her story and watching ponies, but a dog and frantic sounds break the peacefulness. Altman wrote the film entirely, but the children’s story that accompanies some of â€Å"the images† was composed by Ms. York. This blends art and actuality. The film also has a wonderful use of color that separates the protagonist Cheryl from her ambience in a particularly unique and incomparable way. A few things that this movie can be credited for is its complete originality and uniqueness. Images is a very bizarre Altman film. For a filmmaker who characteristically produces works with large ensembles and layered dialogue, Images feels more blunt and almost claustrophobic. One thing that makes it so different is that the visual style is more lyrical at some points while jagged at the others. Another difference is that the dialog does not overlap. In charge of photography was Vilmos Zsigmond, one of the best cinematographers of the seventies and Altman’s favorite cameraman at the time of production. He does an amazing job with his photography by remaining with the woman’s point of view while never suggesting at what is really going on. Altman added a clever touch to interchange the character’s names with the actors that portray them. Susannah is played by actress Cathryn Harrison and Cathryn is played by actress Susannah York. Another switch of names is shown in the characters of three actors: Hugh played by Rene Auberjonois, Rene played by Marcel Bozzuffi, and Marcel is played by Hugh Millai. Altman’s demand of the audience’s senses is both nontraditional and expert. The fragmented style applied to the movie will definitely not please all senses to each audience member. However its witty script, brave look at a twisted inner world, and the eerie atmosphere the film creates is enough to keep one’s attention for the films entirety. If that’s not enough, there is always the pleasure of watching characters played by phenomenal actors Altman is so famous for providing. American film critic and film/animation historian Leonard Maltin described the film best in stating the film was â€Å"difficult but fascinating† and that it comes off as â€Å"off-putting at first, but worth the effort to hang on. † It is a definite must see for Altman admirers who want to see him in a new style. Altman doesn’t worry about the defenses needed for his film, but rather simply creates a spiritual and poetic vision letting logic and caution fall in the depths of the films beauty. Whether or not Altman produced a commercial success, didn’t change the pace at which he put forth films. Five years after Images was produced, Altman came out with the film 3 Women. The idea for the film came to Altman in a dream. It was because of Allen’s success with filmmaking; 20th Century Fox approved the movie before he had a definite script. Although it was original intention to film without a script, he eventually had one made before filming. This script was more like a â€Å"blueprint,† which he regularly did with previous films. The film centers around two women whose characters are in keen contrast with one another among their first encounters. The third woman the title hints at is a minor character but has a key supporting role, although not first recognized to the audience but gradually can be understood. Essentially the movie tells a story of three women whose characters change and merge, until finally, in the perplexing ending scene, switch roles. 3 Women, although praised for its uniqueness, was not very popular at the time. American audiences may not have even recognized its release at the time. Why you might wonder? A little movie directed by George Lucas bearing the name Star Wars was released in the same year. The three women the title hints at are Shelley Duvall, Sissy Spacek, and Janice Rule who live in the same apartment complex in the desert of California. Duvall plays Mildred â€Å"Millie† Lammoreaux, who works as a physical therapist at a senior care center. She comes off as very confident about her charm and her appeal to men, even though the men she goes after openly mock her. Pinky Rose, played by Spacek, is a young, naive, and childlike woman from Texas who too gets a job at the senior center. With Millie’s roommate moving out, she is forced to find a new roommate, after accepting the conditions, Pinky becomes that new roommate. Rule plays the supporting yet vital role of Willie Hart, the pregnant wife of the landlord of the apartment complex. She gives off an incredibly sad aura as she moves with a gloomy silence, keeping isolated from other people. Willie is a muralist who makes visually appealing yet moderately unsettling murals; one in which is painted at the bottom of the apartment pool depicting godlike creatures, absurd men, and women who annoy each other. The opening scene of the film reflects roles of each of the three women that women in general often play. Willie, the pregnant wife, represents a mother. From the mural she is painting in the pool, one can determine that she seems very sad. Millie reflects a teenager in that she is often very interested in the opposite sex. She is an odd character in that she obsessively gives recipes to others and tells them how she organizes them by the allotted time, even though no one seems to care. Pinky, when first introduced at the clinic, comes off instantly as immature and naive just like an average child. During lunch, she blows bubbles through a straw into her drink and later plays around in a wheelchair, pretending as if she was a patient. Along with making faces at the workers, she says to Millie, â€Å"You’re the most perfect person I’ve ever met,† resembling a young child admiring their cooler older sister. As with Images, this film is also extremely subjective in terms of the characters. Each character has an excessive emphasis on their moods, attitudes, and opinions. There’s no subtly in any of the way the characters act. Millie, as explained in the previous paragraph, is portrayed as an annoying friend who talks excessively. We’ve all experienced or know someone who has experienced a friend like this before, but someone having a personality as dramatic as Millie is just unusual. The audience quickly understands how desperate she is to find a man. Tom, a neighbor who works the grill during poolside dinners, is someone Millie fancies a lot but can’t get attention from. She even tells Pinky that he has asked her out on dates but she’s always been too busy to accept; clearly an act of desperation over someone she cares fantasizes about so deeply. During her lunch break she eats and sits with the doctors, consisting of only men, rather than her co-workers even though it’s more expensive. Her efforts are useless in that they still don’t really acknowledge her. Her last hangout spot to socialize with men is a local bar/ recreation area, owned by Edgar and bartended by his wife Willie. The boys too preoccupied with shooting at a gun range and riding bikes outback, provides yet another obstacle for Millie to find someone. Pinky too reflects the extreme of a personality behaving as some would call childlike. She is a withdrawn woman trying to begin a new life in California, refusing to go into specifics of her past life. The way she looks up to Millie after knowing her for less than a day is extremely odd. Most people emulate people, especially when they are the new one in town as Pinky was, when they are popular or are known for doing something good. They think by acting similar to that person, they will share that same sense of praise and popularity. What’s strange about Pinky’s situation is that Millie isn’t your ideal role model and is the complete opposite of a popular girl. Millie is more of the nerd that’s oblivious to what other people truly think about her. It brings to the question, why would anyone want to duplicate Millie? Also, what made Pinky not want to keep her past life hidden? Altman was very creative in creating Willie’s character. Although Willie doesn’t have many lines in the film, shown mostly with her paintings instead of with people, her supporting role is necessary for the flow of the movie. With a macho husband possessing such an extravagant personality, it wouldn’t be hard to miss her character entirely. Although withdrawn from social interaction, it is made evident that she is still caring. After Pinky attempted to commit suicide by jumping into the apartment pool, Willie didn’t hesitate to jump in and save her. Also in the final scene, even though Willie and Pinky were both messing around with her husband, she still decided to take them in and let them work at the bar with her after the â€Å"accidental† death of her husband. The three women make a complete 360 from polar opposites, into a family. The objective reality of the film is evident through its use of the visual representation found in the mirrors and the water. Mirrors and reflections represent the way Millie views herself. Through the mirrors, we begin to understand Millie’s obsession with looking good, something she is proud of accomplishing. Millie is always beautifying herself by making small changes to her clothes, touching her hair constantly to make sure her curls are intact, and perfecting her makeup. She looks at her reflection, apparently adoring what she says looking back at her, even though no one can figuratively see her. The mirror and the reflections represent Millie’s invisibility to other people in that when you look in the mirror, you are the only one to take notice of what’s reflecting back. Water is also extremely prevalent in the film’s entirety. Each of the three female protagonists of the film is associated with water in one way or another. The opening shot of pregnant Willie painting a mural and water being immersed as a backdrop is said by Altman to represent â€Å"the amniotic fluid surrounding a fetus,† (Ebert). The seceding scene shows Millie and her coworkers helping old people slowly descend into a pool- going to the water as their lives initially started. The wavy line shown on the screen is thought to represent an umbilical cord connecting the person to its life line. Also located in the pool is the crucial turning point in which Pinky jumps into the pool from the balcony, to be later saved by Willie. The movie does feature men; however they are of far less significance to the main protagonists. Edgar, played by Robert Fortier, is the husband of Willie. What someone might call a â€Å"manly man,† Edgar showcases himself with motorcycles, beer, and guns. He is very much a drunk who tries to portray himself as a benevolent western gunslinger and fails to acknowledge his wife properly. The other men, often seen lounging around the apartment’s pool, are objects of Millie’s captivation. She always comes off in preparation for dates or dinner plans with these gentleman, even though they never actually happen and they fail to notice her. It is understood fairly quickly that Millie is a lonely soul. The men are used only to further emphasize the personality of the female characters they come in contact with. It is obvious that this film was primarily focused on the significance of the character rather than creating an high-suspense adventure like Stephen Spielberg did with his film Jaws created a mere two years previously. Each actress perfectly resembles their characters through their looks and acting capabilities. Rule depicts Willie with no apparent expression on the face and a sad look in her eyes. Spacek’s light hair and eyes that stare in adoration fit a character named Pinky. Duvall especially contributed a lot to the creation of the film. She was accountable for creating the recipes, the diary entries, and a great deal of the dialogue her character Millie had. Her big brown round eyes resemble a deer in headlights as she is oblivious to the feelings others have towards her. It’s no wonder why she took home the Cannes Film Festival and Los Angeles Film Critics Association Awards best actress award. Though the actors fit the characters well and portrayed each scene wonderfully, some things are left unanswered for the audience. Although Pinky is a main character, not a lot is understood about her past. Upon completion of the film, it is still left a mystery why she left Texas and whether or not she was actually from there. When Millie asked for specifics on what part of Texas she was from, Pinky accused her of giving her the third degree and avoided the question. Also, when Pinky saw her â€Å"parents† in the hospital she claimed that she had never seen them before, screaming for them to get out. This was a very peculiar scene since the old couple claim to be Pinky’s parents, but look far too old to actually be them. Whether they are frauds, grandparents, or her adoptive parents, is never actually presented. Another mystery Altman added to make the movie come off as a dream, where not everything makes sense and only certain details are vivid. For its use of water coming in and out of scenes with the primary characters, even though water is not actually present, and the mysteries that leave the audience questioning scenes, 3 Women possesses a dream-like quality. The idea of the film, the story, the cast, and everything included, was said by Altman to come to him in a dream, so he wanted to express it as such. The message and the overall point of the film are left open to interpretation for the audience. Altman himself says he is not exactly sure what the ending means but has a â€Å"theory† on what it signifies and what actually occurred. He wanted to create a film filled with emotion and allusion rather than â€Å"surface realities caught with the camera’s allegedly objective eye,† (Sterritt). Essentially this movie is not a narrative in any way but reflects the three stages of a woman’s life. The three women merge into a single person, who is mother, daughter, and granddaughter, â€Å"isolated but serenely self-sufficient (Canby). The film is about age and youth and the overall quality of American life. Trying to decipher the exact meaning of the movie is pointless in that no one could be definite for sure. 3 Women is a film concentrated more on mystery, mood, and behavior than the use of plot devices. In both Images and 3 Women, it is evident that Altman avoided an attempt to make a flashy movie in order to compete at the same level as his younger comrades in the business. Images depicted a fairytale and 3 Women, a dream; both very unconventional types of films. He was far too interested in the preservation of Hollywood art to care about garnering publicity. These were films that had emphasis on ambiguous between objective reality, and character subjectivity, decorated with abstract, enigmatic compositions. Both were films in which Altman was involved both with the writing and directing process, enabling him to project on screen what he himself envisioned as the direction of the movie. Also, these films examined madness in its female characters. It is no coincidence that these specific films both won a best actress award at Cannes. Although Altman’s movies don’t always do extremely well at the box office, they are perpetually the subject of a lot of analytical attention.

Friday, September 20, 2019

Risk Management in Healthcare: Case Study

Risk Management in Healthcare: Case Study Harry C. Abellana Jr. Introduction I am a health care assistant going on duty at North Shore Hospital. It is one of the hospitals under the Waitemata District Health Board. It caters inpatient and outpatient care. It is also equipped to perform surgeries and emergency care. Studying risk management is a very important key in being a manager. This would equip you with the vital skills and mind set to be sensitive to identify the different risks in the work place. You will be able to act quickly and find a solution if ever a problem is faced. All of your clients or patients are your responsibility. Their care is in your hands. Purpose of Risk Management Working at North Shore Hospital is a very eye-opening experience. The hospital caters to everyone and attends to any type of illness. With the vast patients that they are attending, risk is always present. An accident or wrong practice always lurks the corner. I can see that the purpose of risk management is to prevent and control the different risks being faced on a day-to-day basis. Without risk management, there will be chaos in the organisation and this will hinder the staff to do their work. Proper risk management is implemented so that the organisation itself can do their tasks efficiently and effectively. Benefits of Risk Management There are different things that North Shore Hospital is benefiting from their effective risk management. First is a good reputation. They have a good reputation of being one of the best public hospitals under the Waitemata District Health Board. This was achieved through proper planning and execution of their risk management protocols. Another benefit is maximizing the time and skills of the staff. Whenever there is a risk encountered, the staffs already know the steps on how to handle and solve the problem. Another is conserving and saving money. If the risk is attended to or moreover prevented from happening, this would lessen the downtime and resources to be used to control the problem. That is why risk management is truly beneficial at North Shore Hospital. The Different Components of Risk Management Activities and Internal Environment The working culture at North Shore Hospital is a very positive one. Each unit exhibits team work to get the job done. All of the healthcare staff works hand-in-hand to provide the best quality healthcare. The managers make sure that a safe and healthy working environment is maintained. Any misunderstanding should be sorted out immediately. It is the responsibility of the managers to take care of their employees. On the other hand, the employees are responsible for their patients. The nurses and healthcare assistants are the first line of the organisation to take care of the clients. They use both modern technology and trusty hand-written documents to store patient’s information. Computers are mainly used to guide the healthcare providers regarding the medication schedule and as a communication tool. This will lessen the occurrence of medication errors. They use the traditional patient’s chart to jot down objective observations like blood pressure, temperature, respirato ry and heart rate. The organisation has plotted down their policies that would cover all risk possibilities that they may encounter. There are policies from the simplest thing like hand washing techniques up to the complicated things like medication error. They also give importance regarding the confidentiality of the patients. They always remind us that every time you perform basic care to the patients, you should make sure that all the curtains are closed and not to expose the clients. New Zealand is a diversified country. With the continuous influx of migrants, there are a lot of culture, religion and beliefs. The healthcare plan should be sensitive to the rights and beliefs of the patient. The decision of the family is also respected when drafting the care plan for the patient. Objectives The basic objective of the Waitemata District Health Board, in which North Shore Hospital is under this health board, is to provide the best healthcare while respecting patient’s rights. They are committed to become a world-class healthcare facility. The organisation is aiming for a zero fall incident across all departments in all shifts. They are also an advocate to promote a smoke-free environment which should be achieved by the year 2024. They provide health teachings to patients who smoke and provide help and options on how to quit smoking. Proper hygiene, preventing cross contamination, limiting salt intake and recognizing the signs and symptoms of stroke are other objectives that the hospital is trying to disseminate to their patients. Their main objective is to promote a healthy lifestyle. Event Identification One of the risk identification that the hospital is doing is practicing emergency evacuation in case a major catastrophic event happens. They do this announced or unannounced. This is beneficial to remind the group on what to do in time of tragedies to be effective and efficient in evacuating the facility and save lives. Another current event that they are closely monitoring and trying to prevent is the spread of the Ebola virus. It has become a worldwide threat. They are specifically meticulous for those persons with or without signs of feeling sick to inform the organisation if they travelled to Africa or to any known country which has a positive case of the Ebola virus. If a person is suspected to have contracted this disease, they are to isolated for close monitoring and to be provided with the proper treatment. Risk Assessment Reference North Shore Hospital has a very simple yet very effective way to quickly inform the healthcare provider about the case of the patient. Posted on the wall on top or at the side of the patient is a reference chart. The chart consist information like name, age, language spoken, diet and nurse on charge for that shift. The unique thing about the chart is about the probability of the patient having a fall. It is measured by ticking the box if the patient is at high, medium or no risk of falling. There is also a picture of different walking assistive devices in which the proper tool to use is encircled. The picture helps a lot because it gives a clear picture not only by the name of the device. The chart also indicates if the patient is independent, needs supervision or how many persons should accommodate the patient if ever he or she needs assistance. This reference chart simply provides you the do’s and don’ts regarding the care of the patient. Response Plan Every shift always starts with a hand over. This is vital because in this occasion, all the information about the patient is being given. Each patient is unique in terms of providing care. The healthcare team also do rounds to check on the patients. There are times in which a patient needs close monitoring. The nurse cannot do this alone. They call the help of the bureau. This may be internal or external. This procedure will lessen the risk of the patient to incur any incident. They assign a staff to do a one-on-one monitoring of the patient. This may be an additional cost to the organisation but the positive effect always outweighs the monetary impact. This is also a way as a quick response to unexpected shortage of staff. The nurse managers on duty can always count on the bureaus to provide them with the manpower needed for that shift. The allocation of patients to the nurses on duty is also planned out. There are 2 or more nurses assigned in a single room. All the severe cases and patients who has complex care plan are distributed to the nurses. The buddy system works well in the healthcare system because there will be somebody to assist or help you in case a problem occurs. Each room generally consists of four patients. A single room cannot be occupied by all dependent patients. Occasionally there are two independent patients and two who needs close monitoring or supervision. Control Activities North Shore Hospital is equipped with all the modern risk managing devices like fire extinguishers, first aid kits and the likes. The expiry dates are checked regularly to maintain the effectivity of the devices. They also provide call bells to each patient. This will provide the patient easy access to the healthcare providers. The toilets are equipped with this feature. All over the floor there is an emergency bell. This would help alert all the healthcare staff that a major incident occurred. If the patient is not capable of pressing the call bell, they are attached to a monitoring alarm. If the patient gets up from bed, the alarm is triggered to alert the staff on duty that the patient needs help. Not only are the tools or the equipment being used are audited. The plans and protocols are also being updated from time to time. These plans are adjusted according to the flaws, if ever there are any, or new ideas and suggestions coming in that might be beneficial to the recent protocol s; all of the plans and materials being used to control or prevent risks are continuously changing or updating to be more effective it its goals. Information and Communication The hospital has good communication mediums to inform the staff and the general public about the health objectives. They use emails and online communications lines in order to inter act with each department. A paging system is used to announce any information that can be heard all throughout the facility. They also print out and post posters all over the facility. They are the appropriate size and clear. It contains the vital information that they want the people to know. It also contains call back information so that the public will have the chance to call them for questions and clarification. There are also leaflets and hand outs available. This is useful and handy. A patient can take these flyers with them and they can read it in their free time to better grasp the information being handed out. Help desk and information centre is also available. It is manned by a knowledgeable staff in which basic information can be answered right away. Monitoring Being a big hospital, it takes a group effort to maintain or prevent risks from occurring in the organisation. The company delegates to the members of the team the different aspects that need monitoring. They monitor cleanliness, fall incidents, cross contamination, intravenous lines infection and the likes. Each subject is randomly assigned to the members of the healthcare team for monitoring. They post the results of the evaluation at their bulletin board. The hospital makes it into a friendly competition. They commend the best ward for their efforts. This is a good way to motivate the crew to bring out the best performance and to provide the best care possible. Conclusion All organisations involving healthcare, may it be a hospital or a retirement village, has the best intention to their patients. They all have a common goal of taking care of people who lacks the ability to take care of themselves, may it be due to certain illnesses or old age. With the type of clientele that they have, risk is always present. That is why protocols are set to manage these risks. For me, the most important key is how to follow these protocols. They should be followed faithfully and put into practice. The organisation may have the perfect risk management procedures but without proper implementation, all of these would be useless. Recommendation This paper is very interesting. It varies from the typical subjects that were learned when taking the nursing course. It teaches us on what are the consequences if the different risks involved are not managed properly. Risk management should be inculcated to the practice of all employees, from the top management down to the rank and file. All should be responsible for their own actions because by being responsible risks can be prevented. We plan to become leaders and managers in the future. This would involve a lot more responsibilities. Mastering this talent will provide us with the proper knowledge, skill and attitude to become great leaders. Bibliography AOL Plc. (2014). Health Care Risk Management. Retrieved from http://www.aon.com/industry-expertise/healthcare.jsp Waitemata District Health Board (2010-2014). About Waitemata District Health Board. Retrieved from http://www.waitematadhb.govt.nz/AboutUs/AboutWaitemataDistrictHealthBoard.aspx Task Two Case Study Business Risk The most distinctive feature of the pharmacy is the operating hours. It is always open 24 hours a day, 7 days a week. This would accommodate all potential customers even after the regular office hours. The store is still serving customers when the competition is closed. The size of the store, branding, and investing in the interior furbishing is also appropriate. This prevents congestion inside the pharmacy. The more relaxed the customers are; the better buying experience they will have. The parking slots are a bonus feature especially for those clients with cars who are in a hurry for a quick buy. They would spend the money they have to buy products in the store rather than allocating it to pay for parking. The variety of products being offered also gives customers wider products choices. Location is also suitable to cater the target market. Insurance Risk Running an all hours pharmacy is vulnerable to robbery, fire and medication error. The pharmacy should get an insurance plan to cover these identified risks since the pharmacy is always open. The shop is most at risk during night time in which most common mistakes occur maybe due to fatigue which would hinder the human senses. The pharmacy should also protect their employees in case something happens to them in the work place. They should be accredited to the Accident Compensation Corporation or ACC to free the company from shouldering any extra expenses from unforeseen events. Since the business involves three stakeholders, protecting their investments should also be protected. An investor’s insurance is beneficial when fixing the pharmacy’s assets especially when something goes wrong like a death of an investor or bankruptcy. Compliance Risk You need to comply with different permits in order to run a pharmacy as per New Zealand’s laws. The Licence to Operate should be obtained. The licensing body of New Zealand is the Ministry of Health. The staff should also be qualified and have the NZQA qualifications especially the nurses and the pharmacists. Reference Ministry of Health – Manatu Hauora (2014). Applying for a pharmacy licence. Retrieved from http://www.health.govt.nz/our-work/regulation-health-and-disability-system/medicines-control/pharmacy-licensing/applying-pharmacy-licence Newzealand.govt.nz. Small, medium and large business. Retreived from http://www.acc.co.nz/for-business/small-medium-and-large-business/index.htm 1 | Page

Thursday, September 19, 2019

Walt Whitmans Relation to the Romantic Period Essay -- Romanticism an

The time of Romanticism brought upon many trends extending from the idea of individualism as a rebellious separation from the classics, an idealistic outlook and finally to a strong religious base. Most of the writers of the Romantic period followed Pantheism "God is everything and everything is God ... the world is either identical with God or in some way a self-expression of his nature" (Owen 1971: 74). The idea of Pantheism was that everything in the world worked in unity. In some of the works of the Romantic period the expression of nature and humans are not separate entities, but one in the same. Even though in reality it did not work this way Pantheism was the ideal of most these writers and idealism in itself was yet another trend in the Romantic period. Another trend in the Romantic period was religion and the idea of sprits. Many writers of the Romantic Period such as Rousseau, Montaigne and Walt Whitman all shared this idea of being individualistic and in most their works it came out as an ego of self expression. Being an individual at the time was a popular thought of people living in the 19th century; thus, the start of the Civil War after most of poetry from this period was published. During the 19th century Walt Whitman was known as an unconventional writer. His work was rebellious and did not stick to any trends of poetry before his time. However, in this technique or lack of technique Whitman marked a new trend of free-verse. Whitman's anthology Leaves of Grass caused a conservational uproar which was no surprise due to his repetitive use of slang, angry diction and an all around "savage" style, (Matthiessen, 181). This now is too lamentable a face for a man; Some abject louse, asking leave to be-cr... ...rns of the poetry before him. For Whitman he felt he did not need to stick to a pattern, likewise he wanted his poetry to come to him randomly, "like music." For Whitman expression was the only purpose to his poetry and everything else was not important, (Allen, 212). Works Cited Allen, Gay Wilson. The New Walt Whitman Handbook. New York: New York University Press, 1975. Greenspan, Ezra, ed., The Cambridge Companion to Walt Whitman (Cambridge UP, 1995), Matthiessen, F.O. American Renaissance: Art and Expression in the Age of Emerson and Whitman. London, Oxford and New York: Oxford University Press, 1941. Owen, H. P. Concepts of Deity. London: Macmillan, 1971. Saintsbury, George. Review of Leaves of Grass, by Walt Whitman. Academy 10 (1874) http://plato.stanford.edu/entries/pantheism/

Wednesday, September 18, 2019

Julius Caesar: The Peoples Dictator Essay example -- Ancient Rome, Th

Julius Caesar has always been an important, well-known figure in history. His name still lives on, two thousand years after his death. Even the terms "Kaiser" and "Tsar" are renditions of "Caesar." To this day, the name "Caesar" conjures images of ancient Rome, conspiracies, intrigue, and murder. Thanks to William Shakespeare, most people know that he was betrayed and killed by his friends. But what made Caesar so fascinating that Shakespeare would choose to write about Caesar over fifteen hundred years after his death? Why do we remember Caesar? He was a great military leader, and a master politician. He was murdered. But there have been others in history like Caesar, yet we do not remember their names. We remember Caesar because the common Romans adored him. Caesar was able to empathize with them, and they loved him, even to the point of elevating him to the status of a god. It is because of the people that he led that we remember Caesar's name. Gaius Julius Caesar was born in 100 B.C. to Aurelia and Julius Caesar, in the neighborhood of Subura, just a short distance from the heart of Rome. Although the Caesars were patrician nobility, much of the family's money had run out by the time that Caesar was born. It was for this reason that Aurelia and Julius lived in the less prosperous Subura area. Because he was raised in this area, the young Caesar had a unique perspective. He was "A patrician descendant of kings who knew intimately the lives and sorrows of common Romans" (Freeman 19). Therefore, when he became an adult, he was able to identify with the less-affluent plebeian class better than most Romans in politics at the time. As with most Roman families, the elder Caesar was often away from ... ...ed? True, he was a great military leader, and a great leader of men. Yet that is only a part of why he has been remembered. There have been other great leaders that have not been as remembered throughout history as Caesar has. We remember him because the people whom he governed immortalized him throughout history. The commoners of Rome adored Caesar, and they made sure that his name would endure. Works Cited Canfora, Luciano. Julius Caesar: The Life and times of the People's Dictator. Trans. Marian Hill and Kevin Windle. Berkeley: University of California, 2007. Print. Freeman, Philip. Julius Caesar. New York: Simon & Schuster, 2008. Print. Goldsworthy, Adrian. Caesar. New Haven: Yale UP, 2006. Print. Suetonius. The Twelve Caesars: The Lives of the Roman Emperors. Trans. John Carew Rolfe. St. Petersburg, FL: Red and Black Pub., 2008. Print.

Tuesday, September 17, 2019

The Role of Women in Society Essay -- Women Females Society Essays

The Role of Women in Society Women are important in our society. Every woman has her own job or duty in this modern society in which men are still the 'strongest gender';. We can ´t forget that women ´s life is a lot more complicated than a man ´s life. A woman has to take care of her own personal life and if she is a mother , she has to take care also about her children ´s life too. Marriaged women have lots of worries and believe it or not , they carry out a more stressfull life than marriaged men. Several times in my life I have heard commentaries about the lack of importance of women. I am personally against these kind of commentaries. In my life the most important person I remember is my mother. She is a professional also , but besides her profession , she always took good...

Carrots Essay

Carrots is a root vegetable that originated in Afghanistan over 5000 years ago for there seeds and leaves. But today carrots are enjoyed for their fresh delicious flavours coming in all shapes and sizes in a variation of different colours like orange, red, yellow, purple, and white. Carrots can be purchased in all kinds of forms shredded, baby carrot, diced, sliced, regular size with leaf on or leaf off. Carrots can be stored in the fridge for up to 3 months but to prevent spoilage remove green leaves because the leaves draw moisture from the root causing carrots to dry out. Also carrots should be stored away from apples because they give off ethylene gas which causes carrots to become bitter. Purchasing carrots from the grocery store should be dried off if they are wet and tightly sealed in a plastic bag, what this does is it increases the nutrition value. Carrots contain B-carotene (a source of vitamin A), also it has fibres, anti-oxidants, minerals, calcium, potassium, magnesium, vitamins C,K and B6, also carrots helps improve eye sight, skin nourishment, hair growth, and reduces the risk of heart disease, and cancer. Carrots have many alternative ways they can be used like chopped for mirepoix, blended for drinks, boiled for soups & stews, fried for stir fry, steamed for side dishes, gratered for carrot cake, beauty remedies for hair & skin, or simply eaten raw. There are many recipes for carrots like carrot cake, glazed carrots, or ginger carrot soup. References www. carrotmuseum. com. uk www. foodnetwork. com / www. marthastewart. com (recipes)

Monday, September 16, 2019

Chinease theory of discovery of America Essay

There are many theories or ideas on who discovered America first. Many people believe it was Christopher Columbus, the Vikings, or in my case some believe that the Chinese arrived here before Columbus. It is believed by some people that Chinese sailors beat Columbus to America by more than 70 years. Anthropologists, archaeologists, historians and linguists have debunked or out ruled much of the evidence that has been gathered over the years to support this theory. It has been named the 1421 Theory. It is said that sometime 10,000 years ago, the people from China are believed to have crossed over the Bering land bridge from Siberia to what is now Alaska. From there, they are believed to have spread out over the course of millennia. Once they got here they started diverging genetically and populating North and South America. The problem is that the only real evidence they have is maps and some artifacts, which from carbon dating trace back to 2200 B. C. These generally have been found on the coasts of Florida, South Carolina, New York and Canada. Many people believe this theory due to evidence found, like artifacts and maps. Also many people were convinced by books written by scientists, archeologists, and historians. One of these books is 1421: The Year China Discovered America, by Gavin Menzies. It is said that he tells and describes the theory so well. I do believe that it could be possible that China arrived here before Columbus but there are many holes in the theory according to some historians. But over all I do not believe that they beat columbus to the Americas. There just isn’t enough proof and any kind of written or physical evidence to show or prove to me in any way that they were for sure here about 70 years before Christopher Columbus. So I would have to turn down this theory due to the lack of proof given. Citations â€Å"Chinese cartography: China beat Columbus to it, perhaps | The Economist. † The Economist – World News, Politics, Economics, Business & Finance. N. p. , n. d. Web. 10 Sept. 2013. . Clark, Josh. â€Å"HowStuffWorks â€Å"Did the Chinese beat Columbus to America? â€Å". † HowStuffWorks â€Å"History†. N. p. , n. d. Web. 10 Sept. 2013. . Kolesnikov-Jessop, Sonia. â€Å"Did Chinese beat out Columbus? – The New York Times. † The New York Times – Breaking News, World News & Multimedia. N. p. , n. d. Web. 10 Sept. 2013. .

Sunday, September 15, 2019

A Tale of Two Cities Symbolism

An example of symbolism AND imagery is the broken wine cask. As dickens describes the scene outside of Defarge’s wine shop and all the scrambled people, he is able to create a symbol of hunger. I think this hunger is not only the peasant’s starvation, but also metaphorically for political freedoms. For instance, the narrative directly associates the wine with blood, noting that some of the peasants have acquired â€Å"a tigerish smear about the mouth† and portraying a drunken figure scrawling the word â€Å"blood† on the wall with a wine-dipped finger.As he shows such a strong symbol, the imagery is what makes the readers feel like they are actually in the book. The way he describes the setting is horrifying, yet intriguing, which is one of many ways he makes the symbol stand out. â€Å"The wine was red wine, and had stained the ground of the narrow street in the suburb of Saint Antoine, in Paris, where it was spilled. It had stained many hands, too, and many faces, and many naked feet, and many wooden shoes.The hands of the man who sawed the wood, left red marks on the billets; and the forehead of the woman who nursed her baby, was stained with the stain of the old rag she wound about her head again. Those who had been greedy with the staves of the cask, had acquired a tigerish smear about the mouth; and one tall joker so besmirched, his head more out of a long squalid bag of a night-cap than in it, scrawled upon a wall with his finger dipped in muddy wine-lees—blood. † (Dickens, 29-30) Because of dickens use of personification, it helps readers really get a feel for the book.For example, the concept of hunger is described in Chapter 5, as staring down from the chimneys of the poor and rattling its dry bones. â€Å"Hunger. It was prevailed everywhere. Hunger was pushed out of the tall house, in the wretched clothing that hung upon poles and lines; hunger was patched into them with straw and rag and wood and paper. Hun ger was repeated in every fragment of the small modicum of firewood that man sawed off; hunger started down from the smokeless chimneys and started up from the filthy street that had no official, among its refuse, of anything to eat. † (Dickens, 32)

Saturday, September 14, 2019

Motivation, Satisfaction, and Performance

Motivation, Satisfaction and Performance Plan LDR 531 Table of Contents The Team1 Motivation, Satisfaction, and Performance1 Motivation1 Satisfaction2 Performance2 The Plan2 References4 The Team The team is composed of four team members and one team manager; Mike, James, Mary, Katy and Barb. The team does a good job staying motivated and satisfied, and also performs well. However, there are moments the team struggles due to differences in attitudes, emotions, and values. The team manager strives to implement ways to keep the team where it should be.The plan will address the ways to keep the team motivated, satisfied and preforming well. Motivation, Satisfaction, and Performance The team currently has one thing that motivates them, satisfies them, and keeps them performing well, bonuses. The team works on different projects throughout the year. Meeting the deadlines on these projects keeps the team performing well which in turn earns them a bigger bonus check which motivates and satis fies them. However, there have been several instances where the team has not met a deadline and it has caused them their bonus for the project.This then causes issues between the team members and keeps them from performing well, being satisfied, and being motivated. Motivation In order to increase team motivation, the manager has come up with two suggestions; get connected and show the team appreciation. The best way to get connected with your team is to build relationships with them. It is very important to let your team know you have their best interest in mind. By doing so, you also build trust. Very rarely do employees do more than just the minimum when they do not feel like you will do more for them. The key here is to establish a professional relationship, not a friendship.By establishing these relationships and getting connected with your team, you will increase their motivation. (Kearns, 2010) Showing the team appreciation is also something that will increase the motivation within a team. Doing simple gestures like bringing in donuts or bagels (something your team enjoys), shows you are thinking of them and appreciate their hard work. It is important that when deciding to do this, it is not overdone. Team members can start to expect such a gesture and you don’t want that happening. Satisfaction The team has expressed major dissatisfaction when it comes to working long days for several weeks at a time.In order to overcome this dissatisfaction, the team manager has proposed the team take turns in deciding a schedule for the week. There are several rules that need to be taken into account, like hours of operation. By implementing this type of plan, the employees will be allowed to work out schedules that satisfy all of them and they get a sense of more than just work back. (Improve Your Employees' Job Satisfaction, 2004) Performance The most important thing to increase performance is to give regular performance reviews. This ensures that the team m embers and the team manager are all on the same page.While in a team, it’s important to discuss team reviews as well. As a manager, it is important to do this so that the team as a whole knows how they are doing. It allows for corrections and for the team to know how well they are doing. Strengths are a great focus point, however it is also important to address the weaknesses so they can be corrected. (McCormick, 2012) The Plan The following is a detail of what the plan is for motivation, satisfaction, and performance. Months 1-3 * Inform team members of the plan * 1st individual and team performance reviews * Set expectations Start developing a professional relationship * Set expectations * Team manager only: Treat the team (bagels, donuts, etc. ) * Set schedule * Discuss rules for schedules during long projects * Set expectations Months 4-6 * 2nd individual and performance reviews * Evaluate schedule setting for long projects * Evaluate professional relationships Months 7-1 2 * 3rd and 4th individual and performance reviews * Schedule setting for long projects * Continue building professional relationships At the end of the year, there will be a yearly evaluation taking into account all the evaluations for the year.It is a good way to show your team how far they’ve come. At this time, any changes that the team believes should be made can be addressed. References Improve Your Employees' Job Satisfaction. (2004, March 22). Retrieved from Entrepreneur: http://www. entrepreneur. com/article/70060# Kearns, K. (2010). Top 7 Tips for Motivating Your Team. Retrieved from Top 7 Business: http://top7business. com/? Top-7-Tips-for-Motivating-Your-Team&id=567 McCormick, M. (2012). Chron. Retrieved from How to Increase Employee Performance in the Workplace: http://smallbusiness. chron. com/increase-employee-performance-workplace-1950. html

Friday, September 13, 2019

Leading Educational Change Research Paper Example | Topics and Well Written Essays - 5000 words

Leading Educational Change - Research Paper Example Current paper examines the role of leadership in the planning and application of an educational plan especially when this one refers to a change that needs to be implemented in a particular educational site. For this reason, the University of Salford has been selected in order to be used as an example of the above interaction and influence in the area of education at all levels (the reference to an institute of higher education is just indicative). The above University has been chosen because of its extended plan of development and continuous change as it has been designed and applied throughout its operation. On the other hand, the analysis of the changes proposed and applied to the particular departments of the above institute will prove its suitability for current study. As of the structure of the study, this has been organized as follows: Chapter 1 presents current literature review regarding the interaction between leadership and educational change whereas Chapter 2 includes the most significant change and development plans as applied in the chosen educational site (University of Salford). Furthermore, Chapter 3 involves in the influence of literature on the educational strategy of University of Salford as it can be observed when comparing the existing plans of the institution with the views of the researchers as developed in the literature review Chapter. The personal recommendations follow Chapter 3 including certain assumptions regarding the material that has analyzed throughout the paper.

Thursday, September 12, 2019

Europe in crisi.Does the crisi create opportunities for the country of Research Paper

Europe in crisi.Does the crisi create opportunities for the country of Ballkan region, specially for Albania - Research Paper Example The fall in the economy of Europe has also affected the economic conditions of the countries of Baltic region especially Albania and the GDP values of these countries have decreased. This report deals with the economy crisis in Europe that is perhaps the most important issue of today’s world. As we know that crisis is an unsteady situation in which too much problem or difficulty is being faced. It is the most crucial or most vital turning point that can lead to many changes. When any crisis takes place then there are chances for the improvement as well. It cannot be said that a crisis can never get resolved. In this paper we are dealing with the economy crisis that has taken place in the European countries in the current time period. This is currently the most thrilling issue that is under discussion everywhere. This crisis has many impacts not only over the European countries but also to many other countries of the globe. This global impact is because the economy of Europe is very powerful economy and there are many countries that used to invest in European countries so these countries are definitely being affected due to this economy crisis. The main is sue that we have to discuss in this paper is the economy crisis in European countries and its affects over the countries of Balkan region. We have especially discussed the affect over Albania. This paper thoroughly discusses that does this crisis providing any opportunities to the economy of countries of Balkan region or not? As Europe is having one of the biggest economies of the world and the economy crisis in Europe is threatening the economic conditions of many other countries of the world. With the economy crisis in Europe the economy of Baltic countries has also decreased which shows that threat to the economy of Europe is also a threat to the economy of Baltic region countries. (Financial crisis

Wednesday, September 11, 2019

Paper on Accounting Issue Essay Example | Topics and Well Written Essays - 750 words

Paper on Accounting Issue - Essay Example a. Strategic Decisions - Accounting has always been an integral part of the decision making process in any business endeavor. Whether it is to start, expand, diversify, downsize or liquidate one, most of the options taken by management are hinged on financial issues. b. Tactical or Operational Decisions - The cases mentioned above however, are those seen when one looks at the business as a macrocosm, on the other hand, there are more prevalent and specific accounting issues once the business process is dissected into segments. We can expound on this by citing issues at various stages in the business determining the best product mix to achieve optimum profit in Sales and Marketing, choosing the most efficient mode of shipping products to various locations, questions on whether to acquire new equipment vis-à  -vis upgrade of existing or to increase or reduce inventory level in Materials Management to name a few. C. Cost Benefit Analysis - This form of analysis requires that every aspect of the proposal be given a financial value to enable the proponent to frame an argument in terms of costs and benefits (BNET) A. Rationale – The deliberation of this case study aims to determine whether the status quo provides the better option or if the proposal of the proponent can best improve the inventory, i.e., malt, picture of the company. The process by which this can be established is thru a Cost Benefit Analysis â€Å"assessing the financial viability† (ADB Handbook 123) of the proposal. B. The Status Quo – Bubbly Beer Inc. buys malt from BRLI Corporation twice a month at 100,000 kilograms per shipment. This ordering pattern allows them to maintain an inventory level of 15 days. Presently, malt costs US$24 per kilogram. C. Presentation of the Alternative - BRLI Corporation proposed to Bubbly Beer Inc. a 10% discount for every kilogram over and above their normal order if the latter can advance their second order this month. While the total sales for BRLI

Tuesday, September 10, 2019

Political theory Essay Example | Topics and Well Written Essays - 1500 words

Political theory - Essay Example the dialogue process as espoused by Socrates (and Plato) as mostly noticeable in almost every instance that arose posed a question searching upon a meaning, which hems in the intrinsic values of definition for the sake framing up an argument based on logic and viability. According to him an individual must know the virtue of being someone or possessing the attributes that can be perfectly defined by him. There should not be any apparent sense of belief in the awareness of a person who is claiming to know the virtues that he or she possesses but actually doubts still persists in the mind of that individual. So Socrates, after sharing his thoughts with many of the young men of Athens who were not at all by their teachers and conversing with them, came out with the understanding of analogous human tendencies that they traverse. He was considered to be the wisest by many, far more than the intellect level of the teachers in Greece. But in contrast, he claimed to know nothing much more th an determination of an individual in knowing what he or she actually knows. There is enough wisdom in the process of listening to music, practicing poetry and getting involved into arguments, and according to him every man should explore through all these fields as because the life is not worth living, which is left unexamined or is not scrutinized. The politicians who proved to be the culpable part for some of the injustice that they perpetrated against the fellow citizens were taught by Socrates since they claimed to serve justice, and could not even define it. They were and still are the â€Å"leaders† who holds up the so-called legitimate structure of the state. â€Å"Then, as I was saying, our youth should be trained from the first in a stricter system, for if amusements become lawless, and the youths themselves become lawless, they can never grow up into well-conducted and virtuous citizens† (Plato, Jowett, Cornford & Shorey, 226). So it is evident that Socrates uses the power of

Monday, September 9, 2019

Data Interpretation Exercise Essay Example | Topics and Well Written Essays - 1500 words

Data Interpretation Exercise - Essay Example Patients AP and JC have impaired glucose tolerance since the glucose level during fasting is above 6.1mmol/l while during the 2 hour OGTT it ranges from 7.0 to 11.1 mol/l. Finally, patient JL has both impaired glucose tolerance and diabetes since the glucose level before OGTT test are above 7.8mmol/L and the glucose level is above 11.1mol/l during the test. The major symptoms for diabetes mellitus are increased thirst and urine volume, tiredness and fatigue, high levels of glycosuria, unexplained weight gain, blurred vision and recurrent infections (Nathan, 1993; Elliott and Meyer, 2007).The major complications associated with diabetes mellitus are diabetic neuropathy (affecting peripheral nerves, motor and sensory nerves), diabetic nephrophathy, vascular complications and retinopathy (Nathan, 1993). Other long term complications are a predilection towards specific infections such as monilial skin disease and rhonocerebral mycomycosis, cognitive impairment and periarticular thickenin g of skin causing reduced mobility (Wheat, 1980). 3. What is diabetic ketoacidosis? How and why may it arise in diabetic patients? How may it be effectively treated? Diabetic ketoacidosis is a health condition which occurs mainly in patients with Type 1 diabetes. It occurs due to accumulation of ketones in the blood making it acidic. It is common in type 1 diabetic patients whose pancreas is unable to produce insulin hormone which is needed in glucose utilization. As a result, glucose accumulates in blood stream to levels that are greater than 22mmol/l. Because glucose is not available for cells, fats are broken down to generate energy thus releasing ketones which accumulate in blood making it acidic. Accumulation of ketones affects levels of sugar, body electrolytes and enzymes that control metabolic processes. Diabetic ketoacidosis may also occur under condition such as urinary infections, during stressful conditions or trauma and when insufficient insulin is administered. The sym ptoms for this condition are rapid weight loss, abdominal pain mostly in children, nausea, dehydration due to frequent urination, vomiting, high blood pressure, presence of ketones in urine and depleted levels of Na and Ka as these electrolytes are lost together with urine. Mild conditions are treated by supplying fluid supplements and injecting of insulin every 3 hours until ketones disappear from urine. On the other hand, moderate to severe cases are treated through patient hospitalization and supplying fluids and electrolytes. The electrolytes should also be checked frequently until they are balanced. The patient should also be monitored

Sunday, September 8, 2019

Information system management - The Kiwi Experience Assignment

Information system management - The Kiwi Experience - Assignment Example The paper tells that online reviews provide a rich source of information for customers, which have numerous implications on various managerial functions and activities such as building of a brand, customer attraction and retain, diversification of a product, and quality assurance. Arguably, â€Å"A person’s reputation is a valuable piece of information that can be used when deciding whether or not to interact or do business with† Lytras, Damiani & Ordonez. It gives an opportunity for sale, payment of products and services on demand basis as income is generated monthly, since it allows customers to pay after consumption. Due to the ability of the users to share in the sites, web 2.0 creates more trust to customers and service and products providers. It also uses multiple channels such as sharing of files or pictures. In addition, common features of a web 2.0 are blogs that offers an opportunity to interact with users, whereby they can share ideas, thoughts, and offer im portant information to the users. In a blog, posting entries is in accordance to their dates and there is an enabled response to and classifying comments. Events and calendars in a web 2.0 enable the provider to keep clients up-to date with current activities. The content in the website is downloadable via copies of a portable document format documents. Clients can also request for forums and the providers can provide the same information online. Response to special offers is also possible with web 2.0. 2. Wiki experience is a web 2.0 version operated by Tourism Holding Limited, a New Zealand tourism Company, which is a major player in the tourism industry in the country. Its major target client is the youthful travelers who wish to have fun throughout the touring experience. The kiwi experience uses various features of web 2.0 technology that include the ability of the previous customers to upload pictures of themselves during and after their experience and this is a way of people who meet in the course of touring to remain in touch with one another. This feature, an indirect marketing tool appeals to people for they can keep memories of the tour fresh for a long time and maintain the contacts made. Apart from building more trust on the website, it also makes it more authentic to people. The other feature of wiki experience is the ability for people to book for trips online and make payment arrangements online without having to visit a travelling agency. By the fact that this is easy, it appeals more to people, saves them time wasted in booking and making payments the normal way. The website also uses social media making it possible for people to communicate on the website, post comments of their experience. Client can make contacts of ahead of their travel and this makes it more fun to choose to travel with the company, giving Tourism Company Limited a competitive advantage over other players in the market. Apart from offering direct feedback to the company regarding the quality of their services and analyze their customer satisfaction, online marketing also offers an opportunity for customers to know